Top Clari Copilot Alternatives and Competitors for 2025 [Updated]

If you’re evaluating Clari Copilot (formerly Wingman) or searching for a better conversation intelligence tool, you're not alone.

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Sales teams today want more than call recording. They want real-time insights, faster onboarding, and better ROI.

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In this blog, we review the best Clari Copilot alternatives based on price, features, and team size.

What Is Wingman?

Wingman is a thing of the past. That’s because Clari acquired Wingman in June 2022. Now branded as Clari Copilot, it’s a conversation intelligence platform that helps you gather insights from all sales interactions.

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In its new avatar, Wingman a.k.a Clari Copilot enables you to build a sales engine by recording calls, reviewing deals, and doing sales coaching.

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Top 3 Reasons Companies Choose to Buy Clari Copilot

Clari Copilot blends real-time sales coaching with simplicity and speed. Here’s why it stands out.

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Cue Cards on Live Calls

Popping cue cards on live calls used to be one of Wingman's standout features. Sorry, Clari Copilot.

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Most users still love it for that real-time guidance. When setting up your Clari account, for instance, you can set rules like if someone says on call “Is this the best you can do?” then it shows a cue card that shows the value of the product and shares this case study. 

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It is designed to help new sales reps handle objections on the go. Though useful, a few customers have complained that it's a little distracting when you are having a deep conversation with a customer.

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Users also complain that sometimes the cue card feature lags, making it ineffective. By the time it shows, the conversation has already moved on.

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Clari Pricing

Clari Copilot positions itself as one of the best conversation intelligence tools for mid-market companies. It offers great value for the sales team with its live cue cards, call scoring, and mixtapes.

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If you are an SMB and would like to explore conversation intelligence for your growing sales team, MeetRecord is a great Clari alternative.

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It costs way less than Clari and offers better value for money compared to the features it provides.

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Ease of Use

Wingman’s interface was beginner-friendly, a trait that Clari carried over even after the product takeover.

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Unlike tools like Gong and Chorus, which often require extensive onboarding and set-up, Copilot is built for teams who want to get started quickly without the hand-holding. It’s an attribute most users love, especially in the sales and revenue circles.

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Clari Integrations

Clari Copilot integrates seamlessly with tools your sales team already uses—including Salesforce, HubSpot, Zoom, Slack, and Gmail.

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These integrations help capture every customer interaction, sync data automatically, and surface insights without manual effort.

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Whether you're tracking deals, coaching reps, or aligning revenue teams, Clari’s integrations ensure everything stays connected, visible, and actionable in one platform.

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14 Clari Alternative and Competitors

Clari may have rebranded Wingman as Copilot—but the competitive landscape hasn’t changed much.

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Below are 14 Clari alternatives to consider if you are looking to evaluate the best conversation intelligence tools, depending on your use case or requirements.

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Here’s a quick TL;DR of how Clari Copilot stacks up against other top conversation intelligence tools based on features, pricing, and use cases.

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1. Clari vs Gong

Many still refer to Clari Copilot as Wingman, a testament to the strong recall the brand built before its acquisition. And even years later, its rivalry with Gong remains alive and well.

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Gong is the industry leader with more than 4000 customers and more than 30% of them are Enterprise. Gong is one of the most popular revenue intelligence platforms for the sales team.

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It helps enterprise teams gather intelligence from across channels like online meetings, calls, and emails to give insights on what they need to do to close deals sooner.

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Here’s a detailed comparison of Gong vs Wingman (ahem, Clari Copilot) to help you understand the key differences that often get overlooked.

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How Does Clari Copilot Compare to Gong?

Clari Copilot and Gong go after the same problem, but solve it in very different ways. Here's how they stack up against each other.

While Clari Copilot aligns more with conversational intelligence, Gong markets itself as a leader in the revenue intelligence category. Gong does a far better job at pipeline prediction and revenue forecast based on data. It also suggests actionable insights for reps to do better.

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Looking deeper you would find that Clari Copilot is much better suited for mid-size companies. It has sales coaching capabilities along with live cue cards that help sales leaders focus more on business and less time coaching.

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Gong Pricing

Starting cost for Gong.io is around $5000 base price + $1500 per user/year.

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For a deeper breakdown of Gong's pricing and how it compares with other leading tools, check out our full guide on Gong.io pricing vs others.

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2. Clari vs  MeetRecord

MeetRecord is a revenue intelligence tool for customer-facing teams. It helps you analyze customer conversations across video calls and emails so that revenue teams can spot real-world coaching and improve their sales forecasting accuracy.

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Top Reasons Revenue Teams Prefer MeetRecord

MeetRecord isn’t just another sales tool; it’s the one reps actually want to use. Here’s why growing revenue teams keep choosing MeetRecord.

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Easy to Use

‍MeetRecord is built for growing sales teams. All of our customers are able to get started without much support. The platform is designed with busy sales reps in mind. It has an easy learning curve plus you can integrate MeetRecord with your favorite tools to ensure better sales workflows.

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Great Customer Support

‍MeetRecord has an almost perfect rating for customer support on Software Advice. You'll see similar reviews about its speed and quality of support in other review platforms like G2 and Capterra.

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Best-In-Class Sales Coaching

For most of our customers, this is the most valued and most used offering. Sales leaders like to know what is happening in the customer calls and how they can make it better.MeetRecord goes beyond your typical sales call recording software.

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It helps you find winning patterns and allows you to replicate them across teams. You can listen to calls, rate a team member, give feedback on exact points, and track their performance.

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How Does Clari Copilot Compare to MeetRecord?

If you revisit the Software Advice comparison between Clari and MeetRecord, you'll see that users rateMeetRecord higher than Clari Copilot across the board; including in overall satisfaction, value for money, functionality, ease of use, and customer support.

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• MeetRecord comes with a user-friendly interface that doesn't require a complex setup.
• MeetRecord promises better support and a deeper commitment to customer satisfaction.
• MeetRecord is flexible and offers more customizations necessary for improving sales workflows.

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Book a demo with MeetRecord to see it in action.

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MeetRecord Pricing

MeetRecord offers custom pricing that's tailored based on team size, seats, and sales workflow needs.

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3. Clari vs Chorus

Chorus.ai has earned a reputation as one of the best conversational intelligence tools in the market along with brands like Gong and Clari. Its defining features are the detailed transcribing and intelligence platform.

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ZoomInfo acquired Chorus in July 2021 and has been keeping up its winning streak in the conversation intelligence domain.

How Does Clari  Compare to Chorus.ai?

While Chorus.ai is focused on post-meeting intelligence for people and deals, Clari Copilot does a lot of real-time assistance for sales coaches as well as the reps.

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Cue cards right at the time of the meeting can help provide the right information to accelerate the deal.

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Note: If you’re deciding between Chorus and MeetRecord specifically, this side-by-side comparison guide for small businesses dives deeper into features, pricing, and usability.

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Chorus.ai Pricing

While ZoomInfo doesn't disclose Chorus.ai's pricing publicly, our research shows that the platform costs around $500 per user/year.

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4. Clari vs Avoma

Avoma is an intelligent meeting assistant designed for business teams to automate some of the common tasks required for any business meeting. 

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How Does Clari Copilot Compare to Avoma?

Avoma positions itself as a meeting assistant and a note-taking tool. The intelligence and integration with CRM are less when compared to Clari Copilot.

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While Copilot is designed primarily for sales teams, Avoma is a general-purpose conversational intelligence tool built for teams ranging from marketing to engineering.

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Think of Avoma as an affordable sales intelligence tool that's gradually expanding its scope to compete with more established players.

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If you are looking for a basic note-taking tool that does its use case and is extremely easy to use, then Avoma is a great option. Check out this list of top Avoma alternatives and competitors if you're comparing tools for note-taking, coaching, or sales intelligence.

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Avoma Pricing

Avoma offers a free plan, but limited features and restrictions make it suited for personal use. Its paid plan that comes with CRM integration starts at $720/user/year.

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5. Clari vs Otter

Otter.ai is speech-to-text software that creates shareable audio files and transcripts. Otter.ai offers different modules for individuals, teams, and students.

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How Does Clari Compare to Otter?

Otter positions itself as a recording and data-entry tool. It lacks the extra features centered around meeting intelligence, team performance, and deal intelligence in particular.

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However, if your requirement is quite basic, like a simple recording and transcribing tool, then Otter is a good option to consider.

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Otter Pricing

Otter has a free plan, however, it is a good option for personal use only because of the limited features. Pro plan costs $156/user/year and Business plan costs $240/user/year‍.

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6. Clari vs Jiminny

Jiminny is a conversation intelligence platform designed to support sales coaching, performance tracking, and rep enablement, especially for scaling revenue teams.

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It helps teams capture calls, analyze rep behavior, and improve performance through AI-generated insights and structured coaching workflows.

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Jiminny is especially popular with fast-growing B2B sales teams in Europe and the UK.

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How Does Clari Copilot Compare to Jiminny?

Clari Copilot offers real-time cue cards and live call coaching, while Jiminny focuses more on post-call coaching, analytics, and team performance metrics.

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For teams that want deeper coaching workflows rather than live guidance, Jiminny may offer a more structured experience.

Jiminny Pricing

Jiminny doesn’t publicly list its pricing, but most sources indicate a per-user cost of around $100/month with annual contracts required.

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7. Clari vs Fathom

Fathom is a lightweight meeting assistant that automatically records, transcribes, and summarizes your Zoom calls. Unlike Clari Copilot, Fathom is not purpose-built for sales but can be adapted by sales teams who want simple note-taking and call review.

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Its ease of use and real-time Zoom integration make it a favorite among solopreneurs, consultants, and small GTM teams.

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How Does Clari Copilot Compare to Fathom?

Clari Copilot is far more robust for sales-specific use cases, including real-time cue cards, deal reviews, and coaching. Fathom is a solid tool for note-taking but lacks pipeline insights, team analytics, or integrations with most CRMs.

Fathom Pricing

Fathom is free for individual use. Paid team plans start at $24/user/month.

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8. Clari vs Salesken

Salesken is an AI-powered conversation intelligence platform that gives real-time prompts and sales suggestions on live calls. It focuses heavily on India and Southeast Asia markets and is known for voice analytics and in-call assistance.

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Salesken offers contextual nudges, sales scripts, and talk track analysis to help improve win rates.

How Does Clari Copilot Compare to Salesken?

Both Clari and Salesken offer real-time coaching, but Clari integrates deeper with revenue operations workflows and CRM tools. Salesken shines in multilingual markets and price-sensitive segments, while Clari targets mid-market and enterprise teams with more advanced analytics.

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Salesken Pricing

Pricing is not public, but sources suggest ~$35–$50/user/month with volume discounts for large teams.

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9. Clari vs ExecVision

ExecVision is a call intelligence and coaching platform focused on post-call analytics. It allows managers to review calls, leave feedback, and build libraries of best-in-class conversations for training and QA.

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ExecVision emphasizes scorecards, call evaluation, and rep development over real-time intervention.

How Does Clari Copilot Compare to ExecVision?

Clari Copilot is more dynamic in-call, while ExecVision leans into post-call analysis and coaching. For orgs that prioritize training programs and QA workflows, ExecVision is a strong contender.

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ExecVision Pricing

Pricing is not listed publicly, but estimates place it in the range of $100–150/user/month.

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10. Clari vs Qualtrics

Qualtrics offers a broad suite of experience management tools, including customer and employee feedback, surveys, and analytics. While not a direct conversation intelligence tool, it occasionally competes in enterprise CX and feedback capture.

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How Does Clari Copilot Compare to Qualtrics?

Clari is built for sales performance and enablement, whereas Qualtrics is best for customer sentiment and feedback analytics. Use Qualtrics to understand what customers think—use Clari to understand what sales reps say and do.

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Qualtrics Pricing

Custom enterprise pricing only.

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11. Clari vs Fireflies

Fireflies.ai is an AI-powered meeting assistant that records, transcribes, and indexes meetings across platforms like Zoom, Google Meet, and MS Teams. It appeals to users who want simple meeting capture and searchable transcripts.

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How Does Clari Copilot Compare to Fireflies?

Clari offers more structured sales enablement features like cue cards, scorecards, and CRM sync. Fireflies is great for basic transcription and note-sharing but lacks coaching features and analytics depth.

Fireflies Pricing

Free plan available. Paid plans start at $10/user/month.

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12. Clari vs Observe.ai

Observe.ai is an enterprise-grade conversation intelligence platform designed for call centers and customer support teams. It uses AI to surface sentiment, compliance risks, and QA issues across large volumes of calls.

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How Does Clari Copilot Compare to Observe.ai?

Clari is tailored for B2B sales, while Observe.ai is built for high-volume contact centers. If your priority is sales rep coaching, Clari wins; if it’s QA compliance and support performance, Observe is stronger.

Observe.ai Pricing

Custom enterprise pricing only.

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13. Clari vs Enthu.ai

Enthu.ai is a call monitoring and coaching platform aimed at small to mid-sized call centers. It helps QA teams analyze agent performance, monitor scripts, and provide feedback.

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How Does Clari Copilot Compare to Enthu.ai?

Enthu.ai focuses more on agent QA and compliance, while Clari is designed for revenue leaders and sales enablement. The use cases overlap only slightly—Enthu is great for BPOs, Clari for B2B sales orgs.

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Enthu.ai Pricing

Starts at $49/user/month.

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14. Clari vs CallMiner

CallMiner is a powerful speech analytics platform used by enterprises for voice-of-the-customer analysis, compliance, and QA. It provides deep insights into call sentiment, silence duration, and behavior patterns across millions of conversations.

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How Does Clari Copilot Compare to CallMiner?

CallMiner is analytics-heavy and suited for support and service teams. Clari is more practical for live sales coaching and deal insights. Choose CallMiner if you care about macro trends—Clari if you need deal-by-deal clarity.

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CallMiner Pricing

Enterprise pricing only. Not publicly listed.

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Which is the Best Conversation Intelligence Tool for You?

While the right tool depends on your team’s needs and budget, I’ll help make the choice a little easier.

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• If you like live cue cards on live calls - Go for Clari Copilot.
• If you like ease of use – Go for MeetRecord (for sales teams) or Otter (for personal transcription needs).
• If you like flexibility in payment terms - Go for MeetRecord as it offers a monthly payment option compared to Clari Copilot, Gong, and Chorus where you have to pay for the year in advance.
• If you want an enterprise-grade solution - Go for MeetRecord or Gong, they are built for the enterprise. Gong would require some support to get started, and it is claimed that ROI is realized in 11 - 12 months of time.  MeetRecord delivers 2.2 better ROI with quicker payback.
• If you want only recording and transcriptions - Go for Otter or Fireflies.
• If you want the best ROI for sales team - Go for MeetRecord.
• If you are a growing sales team - Go for Clari Copilot, or MeetRecord.
• If you want an affordable sales intelligence tool, Avoma is a good starting point.
• If you want to get started right away - Go for MeetRecord.

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Ready to ditch the co-pilot? See MeetRecord in action.